Pay Per Click Services In Detroit
Customers search for your business every day. Are you visible when they do? It’s time to get seen by customers when they’re searching for you! Pay Per Click (PPC) advertising is your fast-tracked gateway to the top of Google or Bing. Start getting seen by potential customers when it matters most. Our premium marketing agency’s specialty is capitalizing on the prime opportunity that PPC could bring your Detroit business.
Your Detroit Pay-Per-Click (PPC) Firm
Pay Per Click services can have a massive impact on your bottom line. That’s why you want to go with a PPC firm you can trust with experience in digital advertising. Here are the steps our team takes to ensure that your PPC drives a high ROI.
Thorough keyword research
To get you the best bang for your buck, LJB Marketing will take the time to understand your business and the exact phrases that potential customers would be searching for! It comes down to digging in and understanding your customer’s mindset better than they do. When done right, your Detroit business will be right in front of them when they are looking for you.
Intensive A/B testing
Out of the gate when a pay-per-click campaign is created, LJB Marketing implements strenuous A/B testing to refine results. Even after your ads are launched, it’s important to keep a close on them and further refine and test new variables. With this method, your ads will never stagnate and your leads will keep flowing at a lower and lower cost.
Once you’re in front of your customer, you need to break through the noise and catch their attention. The best way to do this is by getting creative with the ad copy. LJB Marketing Agency will craft the strategic messaging needed to convert a looker into a buyer and integrate the ads into your content marketing strategy.
Refined conversion tracking
Take the guesswork out of your ads. LJB Marketing Agency will install custom tracking code into your website so you’ll know exactly how many leads are attributed to the ads. You’ll even know how many people visited the page, how long they were there, what they clicked on, and ultimately how it affects your bottom line.
What To Expect From PPC In Detroit
When you go with LJB Marketing, you can expect nothing but the best.
- Increase in leads
- Higher ROI
- Unparalleled customer support from our team
What To Look Out For When Running Detroit PPC Ads
- Wasted money on unrelated search terms
- Companies that let the ads “run themselves”
- Very little A/B testing
LJB Marketing Agency goes to work for you!
Using Pay Per Click To Target Detroit Local Areas
When setting up a Google or Bing Ad campaign, you have the option to target a specific geographical location radius, otherwise known as “geo-targeting”. For example, if your business is a local service in which you only do business within Detroit, or surrounding areas you can set that as a targeting parameter within your targeting settings. This way, the leads that are generated from the ads are in direct correlation to your ideal customer profile.
If geo-targeting isn’t selected for your Detroit service business you may be getting leads from unideal areas. Let’s say a searcher from Traverse City clicks your ad. You will be charged for that click, and it’s a lead that you cannot service. Trust LJB Marketing to set up your campaign properly to avoid wasted budget and generate qualified leads!
How Detroit Pay-Per-Click Works
Imagine a world where your ads are professionally set up, managed, and maintained for you without any hassle or headache. Well, the good news is that world exists with LJB Marketing Agency. It’s super easy to get started and on your end, there is very little needed from start to finish.
It all starts with an interview to better understand your Detroit business’s offerings. From there, we go to work. The information is gathered, put into the research, and acts as the foundation of the campaign. After the ads are approved, they activate and you only get charged when someone clicks on the ad… hence the name “Pay-per-click”.
Why Detroit PPC Is Great
Pay-Per-Click Google Ads in Detroit is the fastest way to place your website listing at the top of the search results, even above the organic listings. Such listings are traditional website pages that have ranked well with SEO for that specific keyword which can take up to 6 months to see results. However, when you use PPC ads your listing goes up to to the top as soon as the ad is live. See the difference between a PPC ad and an organic listing.
PPC Ad Example:
Organic SEO Example:
How To Get Started With Detroit Pay Per Click
To get started, contact us today and we can go through a free digital marketing consultation. That’s it. LJB Marketing will make the PPC process for you extremely easy to understand and walk you through the entire process. Our team of experts has your back and can’t wait to help your Detroit business thrive with Pay Per Click Ads.